About Our Company2025-01-27T19:55:36+00:00

About Franchise Business Review

OUR STORY

While working at a franchise broker in 2005, Eric Stites noticed that prospective franchise buyers were increasingly looking for data to help them in the decision-making process. He realized that third-party research on whether current franchise owners were happy with their decision to buy a particular franchise could help other franchise buyers better understand which franchises offered the best opportunities for success and help those high-performing franchises grow their systems.

He joined forces with Michelle Rowan and from there, Franchise Business Review was founded to help drive better results for franchise companies and share the franchise experience with prospective franchisees.

Today, Franchise Business Review is the leading market research firm in the franchise sector specializing in franchisee satisfaction and employee engagement. Since 2005, we have researched more than 1,200 franchise brands across all industry segments.

  • Top Women in Franchising

2024’s Top Women in Franchising

By |March 18th, 2024|Categories: FBR In the News|Tags: |

As part of their annual roundup of the most influential and successful women in the franchising industry, 1851 Franchise spoke with Franchise Business Review’s President and COO, Michelle Rowan.

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  • FranchiseU Podcast Logo

FranchiseU! Podcast

By |May 25th, 2022|Categories: FBR In the News|Tags: |

Kathy Gosser, Director of YUM! Center for Global Franchise Excellence, Management & Entrepreneurship, talks to FBR's Michelle Rowan in an episode of FranchiseU! about why feedback from franchisees is a gift and the power of transparency in validation.

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  • Global+Franchise+Magazine

Bragging Rights

By |May 13th, 2022|Categories: FBR In the News|

These five key attributes will set your franchise brand above the rest and really give you something to boast about, says Scott Greenberg, author of The Wealthy Franchisee, in this article for Global Franchise Magazine.

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  • QSR Logo

How High-Performing Quick-Service Restaurants are Attracting Employees

By |November 4th, 2021|Categories: FBR In the News|Tags: |

While employee recruitment and retention challenges are not new issues, the pandemic and its impact on the entire food industry have pushed them to the top of the list. QSR highlights how restaurant franchises are focusing on culture and soliciting employee feedback to differentiate themselves.

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  • AARP Logo

How to Buy a Franchise Business In Your 50s

By |September 29th, 2021|Categories: FBR In the News|

AARP talks with experts from Franchise Business Review and FranNet about what would-be entrepreneurs need to know to successfully jump into franchising to reach their retirement goals. 

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  • QSR Logo

How Franchisee Satisfaction Helped Save Restaurants During the Pandemic

By |August 23rd, 2021|Categories: FBR In the News|Tags: |

The pandemic has been a game-changer for restaurants, forcing everyone, including quick-service operators, to rethink everything they do. Research highlighted in this QSR Magazine article showed that brands that kept their franchisees engaged, informed, and satisfied had the best chance to succeed.

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  • Home Health Care News Logo

Nurse Next Door Exec: ‘There Has Never Been More Interest in Home Care Franchising’

By |July 8th, 2021|Categories: FBR In the News|

Home care franchise companies may be in the midst of a major growth period brought on by the COVID-19 emergency. In the past, interest in joining a home care franchise system largely stemmed from the financial opportunity it presented for entrepreneurs. The average profit for senior care franchises is $135,625 annually, according to Franchise Business Review. 

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  • Forbes+logo

Thinking About a Franchise in 2021? Three Hidden Gems in the Latest Franchise Satisfaction Report

By |February 26th, 2021|Categories: FBR In the News|

Jeff Bevis takes a deep dive into the latest Franchise Business Review Top 200 Franchise Owner Satisfaction Report and breaks down what aspiring franchise owners need to know about franchise ratings and franchisee satisfaction.

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How to Develop and Conduct Employee Surveys

By |October 16th, 2020|Categories: FBR In the News|

With the upheaval of the pandemic in the workplace, it's become more important than ever to measure employee engagement and organizational culture. But if you're going to do it, it's important to do it right. Business News Daily talked with Eric Stites for tips on how to make the most of employee engagement surveys.

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  • CNBC Logo

Why Military Vets Are Starting Their Own Businesses in This Red-Hot Job Market

By |February 7th, 2020|Categories: FBR In the News|

CNBC's latest story on military veterans highlights FBR data, which shows an 85% satisfaction rate among veterans who own a franchise (of the 29K franchise owners who were surveyed) — and, an average annual income of $94,244 (after two years).

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  • Forbes+logo

More Women Are Embracing Franchise Business Ownership, But There’s More Work To Be Done

By |February 4th, 2020|Categories: FBR In the News|

Over the past decade, the number of women venturing into franchise ownership has grown significantly, yet the earnings gap between men and women remains. Eric Stites writes for Forbes to explore what can be done to encourage and support female franchise business ownership.

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  • Wall+Street+Journal

Women Flock to Franchising

By |December 2nd, 2019|Categories: FBR In the News|

THe number of women in the franchise industry is soaring. As of May, women own or co-own 35% of the franchise outlets in the U.S.—around 265,000—according to Franchise Business Review's research.

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  • Global+Franchise+Magazine

Beware the Talent Drain

By |July 11th, 2019|Categories: FBR In the News|

In today’s ‘employees market’, the talent drain is a very real risk to franchises. Many franchisors and franchisees are struggling with recruiting and retention, trying to balance the need for competitive compensation and benefits, with rising costs in many other areas of the business.

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  • Club+Industry

9 Fitness Franchises Made Franchise Business Review’s Top 200 Best Franchises of 2019 List

By |April 30th, 2019|Categories: FBR In the News|

This slideshow gallery from Club Industry highlights the nine award-winning fitness franchises that ranked highest in franchisee satisfaction and appeared on Franchise Business Review's annual list of the Top Franchises for 2019.

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Got Satisfaction?

By |April 26th, 2019|Categories: FBR In the News|

In the March edition of Franchising World Magazine, Franchise Business Review CEO Eric Stites analyzes the key findings of the Franchising@WORK study and the risks that franchisors may be facing when it comes to attracting and retaining top employees.

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Keys to Expanding Your Franchise

By |April 12th, 2019|Categories: FBR In the News|

Think it may be time to expand your franchise? Thinking of adding locations, but not sure if it's attainable? Boss Magazine's latest article describes the safest and most effective ways to grow your franchise. Franchise Business Review CEO Eric Stites and others weigh in on the most appropriate time for expansion, as well as other useful tips for growing franchises.

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5 Inspirational Success Stories to Motivate Aspiring Franchisees

By |March 8th, 2019|Categories: FBR In the News|

The best metric to gauge a franchise's success is the satisfaction of its franchisees. Success stories from franchisees show just how special the journey can be and shows some of the more personable side of franchising. Each franchising journey is different, but each can be a success if done correctly!

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How to Start a Franchise in 11 Steps

By |February 20th, 2019|Categories: FBR In the News|

Starting a franchise can be a daunting and difficult task and many who set out on the journey run into the same, or at least similar, hurdles. This easy 11 step process helps new franchisees avoid these common problems to make their endeavors as successful as possible.

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  • CNBC Logo

Mark Zuckerberg’s dad said he could go to Harvard or have a McDonald’s franchise

By |February 11th, 2019|Categories: FBR In the News|

Mark Zuckerberg was given an early ultimatum growing up - either go to Harvard, or franchise a McDonald's restaurant. This article describes the decision he eventually made and shows the ins and outs of beginning a franchising opportunity and how his life would have differed had he chosen the Golden Arches instead of the Crimson.

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WHAT WE DO

Franchising done right is hard work. Luckily, Franchise Business Review helps make it a little easier. We gather actionable insights from your key stakeholders – your franchisees, your employees, your candidates, and your customers – and we put those insights to work to help you build a stronger, more profitable company.

For us, driving better results is much more than a tagline. It’s about helping the very best franchise brands achieve greater success.

OUR MISSION

Franchise Business Review has two key objectives:

1

Help franchise companies achieve brand success by strengthening their relationships with franchisees and employees, and improving franchisee satisfaction and employee engagement.

2

Empower franchise buyers with research from existing franchisees about brands they may be interested in.

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OUR PROCESS

Having worked with over 1,200 leading franchise brands and FBR’s proprietary benchmarking and reporting tools, our proven 3-step process will ensure continuous performance improvement and measurable bottom line results for you and your franchisees.

OUR PROCESSSS

Having worked with over 1,200 leading franchise brands and FBR’s proprietary benchmarking and reporting tools, our proven 3-step process will ensure continuous performance improvement and measurable bottom line results for you and your franchisees.

1. Measure
  • Franchisee Contact List
  • FDD
  • Custom Questions
  • Launch Survey
2. Analyze
  • Real-Time Online Access
  • Competitive Benchmarking
  • Suite of Reports Prepared by FBR
  • Custom Analysis via Online            Reporting Tool
3. Improve
  • Gap Analysis / Reduce Risk
  • Boost Unit-Level Performance
  • Accelerate Development
  • Strategic Roadmap
1. Measure
  • Franchisee Contact List
  • FDD
  • Custom Questions
  • Launch Survey
2. Analyze
  • Real-Time Online Access
  • Competitive Benchmarking
  • Suite of Reports Prepared by FBR
  • Custom Analysis via Online Reporting Tool
3. Improve
  • Gap Analysis / Reduce Risk
  • Boost Unit-Level Performance
  • Accelerate Development
  • Strategic Roadmap
Ready To Talk?

WHATEVER CHALLENGE YOUR FRANCHISE IS FACING, WE’RE HERE TO HELP YOU.

“Each year we get better as a franchisor because of the surveys. Our franchisees love them and now they want to see even more data from other parts fot he business.”

Colleen Upham

Owner of ohDEER All-Natural Mosquito Control

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